
This Spanish Language Day, know about its scope in business communication
Spanish is not only the second most-spoken language on earth, but it also has great scope in the business world.
Every year on 23rd April, the United Nations celebrates two events worldwide: English and Spanish language days. The former is observed in the remembrance of the famous English playwright, William Shakespeare, whereas the latter is observed one day after the death of a famous Spanish writer, Miguel de Cervantes Saavedra.
“Día del Idioma Español en las Naciones Unidas” (Spanish Language Day) is an event organized by the UN Department of Public Information to highlight the importance of cultural diversity and multilingualism. It was earlier observed on the 12th of October to commemorate the discovery of the American continent on the Día de la Hispanidad in several Spanish-speaking nations but was changed to the 23rd of April as a tribute to the Spanish writer.
How widely is Spanish spread?
With almost 450 million native speakers and about 75 million people who speak it as a second language, Spanish is the second most spoken language globally. Mexico has the most Spanish speakers worldwide, along with 19 other countries that have it as their official language. The United States has around 43 million people speaking Spanish, which keeps increasing exponentially. It is a widely learned language from kindergarten to grade 12.
Why should Spanish be adopted in business?
It goes without saying that language has a hold over many industries worldwide. It has become an important language for businesses that aim to expand and become multinational. Along with its practical advantages, it also displays cultural sensitivity and respect, which can be a great asset when establishing connections with partners and clients who speak Spanish. Learning Spanish can also lead to networking opportunities and new business possibilities.
Any business willing to diversify will always focus on reaching its target audience and try to connect to them using its language. Language localization has thus become an integral part of business, and Spanish will help achieve it. Multilingualism is a selling point that easily gives businesses an advantage over their competitors.
Incorporating Spanish will subsequently widen the scope for translation and interpretation, connecting more people to English or Spanish and creating a snowball effect for the business to become multifaceted. Additionally, it improves customer service for an increasing proportion of the business’ clientele.
Breaking language barriers in an organization is never easy but definitely worth it. Smooth communication ensures constant, steady-paced business growth and helps clear any misunderstandings. As Nelson Mandela rightfully said, “If you talk to a man in a language he understands, that goes to his head. If you talk to him in his own language, that goes to his heart.”
To Conclude
If you are looking to turn your business into a multifaceted one, incorporating more languages would definitely be a good idea. It would not only be beneficial for one’s professional growth but also to maintain good relationships with one’s business partners.
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